 |
Website Audit
Think of it as a secret shopper for your website, because the
best way to evaluate if your front office (your website) is
working well is to have a third party do a thorough walk-through
of your site from your constituent's perspective. We go through
your site from the perspective of a volunteer, a donor, and
a program participant (with additional requirements set by you)
identifying all potential problem areas and opportunities.
The resulting report will be instrumental in helping you
identify a course of action for an upcoming website redesign
and act as a guide for your current webmaster and web development
projects. |
|
|
| Our Website Audit Will Help
You |
| 1. |
Streamline your online fundraising process - we
evaluate your content and the donation process to determine
what improvements can be made to increase online donations including credibility & transparency, donor support materials and the donation form & process. |
| 2. |
Get your message across - we evaluate
branding, design & layout, copy writing, content, and social media integration
to ensure that it reflects your overall brand message and mission. |
| 3. |
Increase traffic to your site -
We evaluate traditional search engine optimization (including recommendations for keywords to use), traffic patterns, website usability and search engine
rankings to identify any potential barriers. |
| 4. |
Identify opportunities - we evaluate
the site for any potential missed opportunities to further engage
your key constituents and increase conversion rates (turning
visitors into supporters), paying particular attention to content marketing. |
| |
| Pricing |
Full Audit: $895 includes initial consultation
& audit questionnaire to identify your site goals and objectives
and learn more about your organization, the website audit focusing
on all the areas above (1-4) and a full written report with custom video screencast.that visually shows our recommendations while going through your website. We will score your stie based on 75 different criteria. Report will be completed within 1 week.
Mini Audit: $395 includes an emailed survey to help us identify your site goals and objectives and completion of 1,2 and 4 above as well as a written report. We will score your site based on 50 different criteria. The report will be emailed to you within 48 hours.
|
